The use of a digital mirror in retail has been around for some time. It is a great way to showcase the latest styles, sizes and looks for customers. It can also offer personalized suggestions and ship to customers’ homes. A smart mirror can help retailers gain valuable customer insights by showing the trends and preferences of different demographics. A digital mirror is also an excellent way to communicate with customers and build relationships. But how exactly can a digital model work for retailers?
The connected mirror is a smart mirror that displays the brand’s entire product suite. It can show customers their image in different combinations based on their preferences. For example, the connected mirror at the flagship store of H&M lets shoppers scan clothing tags, see how the item looks on them, or see the other sizes available in the store. It also lets shoppers save images of their outfits to Facebook or Twitter. This makes it a great way to create buzz around a brand and boost sales.
Other retailers are considering the connected mirror. Nordstrom is one of the first to use it in retail. These connected mirrors allow customers to scan clothing tags and receive information about the item. These devices are geared towards international customers and feature a screen that displays reviews, other sizes and related products. While the technology is not yet ready for mass adoption, it can help a business reach its goals. The benefits of using a digital mirrored display in retail are many.
There are several advantages of a digital mirror in retail. The technology is easy to use and the interface is user-friendly. Moreover, the connected mirrors are extremely convenient for customers and can help them make smart purchases. It is the ultimate solution for the booming digital retail market. It can help retailers to increase sales. It can also be used for advertising purposes. Once the technology is widely adopted, it can be used to promote other brands and products.
While the digital mirror in retail has an attractive design, it is not always easy to use. Its main advantage is that it is easy to install. Most retailers can install digital mirrors in their stores. A digital mirror is an excellent solution to the problems in traditional retail. However, it is still not yet available everywhere, so it is important to consider the cost and size of the digital mirror you choose. It is also a good investment if you have a small budget.
Another benefit is the increased customer engagement. Whether a consumer wants to buy a pair of sunglasses, a digital mirror can help them decide. A good way to get a digital mirror is to have a smart phone. Most digital mirrors have an app on the front that can help a shopper choose the perfect pair of sunglasses. A smart device will not replace the human customer service department at a physical retail store, but it will help customers feel more confident in the stores that they visit.